Power of Print Conference Features News International's Newsprinters Project
When Rupert Murdoch announced plans for the world's largest printing plant for newspapers, the move was seen as a vote of confidence for the future of print. One year after the 650-million-pound (US$917 million, €704 million) project began operations, it has become something more - an outsourcing success story and a symbol of print's viability in the digital age.
News International's Newsprinters operation will be the subject of a featured presentation at the World Association of Newspapers first Power of Print conference, be held in Barcelona, Spain, on 27 and 28 May next.
The presentation, by Ian MacDonald, News International's Managing Director Operations and a guiding force behind the project, will examine how such mammoth operations - larger than 20 football fields -- are a growing printing option for newspaper companies looking to use outsource printing operations to consolidated printing facilities.
Full details of the conference, to be held concurrently with the annual World Newspaper Advertising Conference in the same venue, can be found at http://www.wan-press.org/powerofprint2009/home.php
Newsprinter's plant in Broxbourne, England, north of London, contains 12 state-of-the-art, full colour manroland Colorman XXL presses. The largely automated plant can produce 3.2 million newspapers each night. In addition to all of News International titles (including the Times, Sunday Times, The Sun, News of the World and thelondonpaper), the Broxbourne plant and two others print The Telegraph Media's Group's 900,000 copies daily, and 650,000 on Sunday.
Most of the UK national titles have purchased new presses in the past 3 to 5 years, investing both in print quality and in the future of their titles.
Some experts say that large centralized printing operations give newspaper companies a growing option to outsource their printing operations now and in the future.
The Power of Print conference is the first global conference for senior newspaper executives to explore new opportunities and successful strategies exclusively for the printed newspaper. Although digital innovation is a primary area of newspaper industry development, print and advertising continue to fund these new ventures, as well as being the profit centres for the vast majority of newspaper companies, even in these tough times.
The Power of Print conference, on 27 and 28 May, will be followed by the World Newspaper Advertising Conference, on the 28th and 29th May, at the Hotel Rey Juan Carlos I in the heart of Barcelona. Full details of the Power of Print conference can be found at http://www.wan-press.org/powerofprint2009/home.php . Details of the Advertising conference can be found at http://www.wan-press.org/advertising2009/home.php
Other Power of Print presentations include:
- "The facts about newspapers, profitable print trends," a keynote speech by Gavin O'Reilly, Chief Operating Officer, Independent News & Media Plc & WAN President.
- "Investing in the Future of the Printed Newspaper," by Dr Seok Hyun Hong, Chairman, of Korea's JoongAng Ilbo.
- "Newspaper publishing: Creating a sustainable future," a major new research project presented by Marieke van der Donk, Senior Manager, Entertainment & Media for PricewaterhouseCoopers.
- Case studies of projects that can add millions of dollars to the bottom line, by Steve Reed, Director of Circulation Operations/Single Copy for the Arizona Republic, who will examine SoftBook technology, and Jerry Brown, Director in the Advisory Services Practice for PricewaterhouseCoopers, who will provide the latest distribution trends and strategies.
- "The art of balancing between print and digital," by Mikael Pentikäinen, President of Sanoma News in Finland.
- "The Individual Newspaper. Micro-targeted products with high yields," by Peter Vandevanter, Vice President for Targeted Products for MediaNews Group in the United States.
- "A process for successful product development," by Kylie Davis, Managing Editor for Editorial Business Development & Strategic Publishing at the Sydney Morning Herald and Sun-Herald in Australia.
- "Product Launches in Difficult Financial Times," by Martim Avillez Figueiredo, Publisher and Editor-in-chief of the new "I" daily in Portugal.
- "Boosting advertising through print publications: Lessons from the Gulf,"
by Abdul Hamid, Editor-in-Chief of Gulf News in the United Arab Emirates.
- "Newspapers that are increasing circulation," by Fergus Sampson, CEO, Emerging Markets, Media24 in South Africa.
- "Success with hyper-targeted print publications," by Martha Stone, Director of the WAN Shaping the Future of the Newspaper project.
- "Printcasting: People-Powered Magazines," by Dan Pacheco, Founder of Printcasting.com in the United States.
- "10 Important Lessons from three age-specific youth-targeted newspapers in France," by François Dufour, Editor and Founder of Play Bac Presse in France.
Full details: http://www.wan-press.org/powerofprint2009/home.php
The Paris-based WAN, the global organisation for the newspaper industry, defends and promotes press freedom and the professional and business interests of newspapers world-wide. Representing 18,000 newspapers, its membership includes 77 national newspaper associations, newspaper companies and individual newspaper executives in 102 countries, 12 news agencies and
11 regional and world-wide press groups.
Inquiries to: Larry Kilman, Director of Communications and Public Affairs, WAN, 7 rue Geoffroy St Hilaire, 75005 Paris France.
Tel: +33 1 47 42 85 00.
Fax: +33 1 47 42 49 48.
E-mail: lkilman@wan.asso.fr